In cardiac arrest AEDs are key to saving lives. But who can carry around a bulky or even small portable AED?
Well now you can. Rapid Response Revival's CellAED (a truly interesting and innovative project which I had the privilege of working on) has redefined what a defibrillator should be. Ease of use, cost and size are key drivers in this product. Meticulous attention and standards conformance always with a focus on simplicity and ongoing product development are part of the company's passion to deliver this ground breaking device. The design is so compact it can fit in the glove-box of your car, hang on the fridge or take up no space in your backpack. It is affordable compared to traditional AEDs, making the idea of personal AEDs a reality. To see more about this ground breaking product visit https://rapidresponserevival.co.nz.
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AuthorGary Bortz, Director of Bortz Product Design Archives
February 2021
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